Transform Your VCS Strategy for the Back-to-School Rush
As summer ends and the Back-to-School rush begins, it’s time to gear up! Whether you’re a school or a business, we’ve got you covered with tips to boost your account efficiency and creative ideas for your display that will captivate your community.
David Grotzinger on 7/10/2024
Categories: Venus Control Suite Training
Assessing Your VCS Account
Before jumping into new content, take a moment to evaluate your current account. How many media files are there? How many playlists are expired or unused? Are there any assets you can repurpose? We suggest cleaning and organizing your account before each season. Follow the link below for a detailed guide on how to streamline your account and refine your playlists.
Get Creative with Back-to-School Content
Back-To-School is a golden opportunity to think creatively about your display’s content. If you’re a business, this is your moment to shine! Ever wondered how a local tire and auto shop can leverage Back-to-School marketing? Think about the families and students embarking on long trips to colleges. Promos like “Free oil change with tire purchase” or “Free tire rotation with an oil change” can be enticing. Focus on your regular services too – you never know when a passerby might see your display and become a lifelong customer.
For schools. It's all about preparation and enthusiasm. Use your display to excite students about the new year with content for clubs, events, and extracurriculars. Inform parents about necessary school supplies and preparations. For more inspiration, check out last year’s Back-to-School Blog linked below.
Simplify Content Creation with FrameWrx
Not confident in your creation skills? FrameWrx templates are here to help! This subscription-based service offers easy to use templates for creating professional looking content in minutes. Just choose a template, update the images and text, and you’re set! Explore the school specific templates for tailored content on the right.
Stay Ahead with Proactive Playlists
Help yourself by setting up playlists in advance for the new school year. Smoothly transition from summer themes to school related content with engaging playlists. Use dayparting, and even exclusive or override playlists scheduled for the first day of school to keep your content relevant and captivating. Whatever the case, help your future self by creating the playlists ahead of time!
Farewell Summer, Hello School Year
As we bid farewell to summer and welcome a new school year, don’t get caught off guard. Start organizing your VCS account and planning your content now. These tips will help you stay ahead of the game.
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