I think FrameWrx is pretty simple to use once you get the hang of it. I'm not very creative, but I just kind of look at an ad that I see and try to make something like that. Then when I see an ad I don’t like, it helps me to make an ad that do like, so I’ve figured out what works and what looks good. I have found that the bigger, block letters tend to look a whole lot better.
Mike Robinson, Owner, Cordell Package Store
To me, the sign is no better than the content you put on it. I tried to hire somebody to do it, but then the content is never timely. You’ve got to get it up there on time. With FramWrx, the content fits my sign. I don’t have the highest pixel pitch, so I need to work with what I have. I can accomplish what I need to. If you want something that’s going to show up when people are driving by, you have to hit it fast and let them know what’s going on.
Mike Robinson, Owner, Cordell Package Store
The more you use it (FrameWrx) and play around with it, the more comfortable you get, and then a little more creative. You can use those templates, and I can switch things around with my colors and things. I usually use the convenience store or restaurant templates since that’s closer to my business type.
Mike Robinson, Owner, Cordell Package Store
I’d recommend FrameWrx to other businesses. I see so many of these people get a board, and they'll have the time and the temperature and that's it. I've always felt like my board looks good. I think if you're going to invest the money, put good stuff on it.
Mike Robinson, Owner, Cordell Package Store
We have our anchor sponsors with signs on the scoreboard, and each one of them has created videos. So the first down, the touchdowns or whatever it is, is sponsored by one of them, and then we’ll play their commercial on the board during halftime or another break in the game.
Mike Linde, Director of Technology and Assistant Athletic Director, Van Meter High School
The sign draws in people so we can show everyone that this can be a place anyone can visit – you don’t necessarily have to be a pilot. I would say the sign and what we’ve been able to advertise about the airport on the sign has been instrumental in drawing in that foot traffic.
Casey Hayes, Executive Administrator, Johnston Regional Airport
People that lived in the community for years will be driving by on Highway 70 and see the sign. They'll stop in and say, ‘I never knew this was here.’ So it has definitely played a role in drawing people to the airport just to check it out and see what the airport is all about. Once they get here, we’re able to tell them more about the airport and the things we have here that’s for the general public to enjoy.
Casey Hayes, Executive Administrator, Johnston Regional Airport
It's been a big step for us to have your sign at our airport letting folks know about us. And connecting with community in a way we haven't been able to connect with them before.
The big things like that make a difference, especially at an airport. We're always planning for the unexpected and it is nice to be able to quickly change or put some messaging up there that could help our users here at the airport and the community.
Phil Lanier, Airport Director, Johnston Regional Airport
I originally approached Sign & Awning Systems in 2020 and it was pretty much set in stone that we were going to have board and an electronic board underneath the sign.
We wanted to get word out that we're here. We also wanted that message board to change. Certainly, if there's Amber alerts or silver alerts, we wanted to be able to show those as well. It's much nicer to be able to make those changes on the fly than obviously going up there and making physical changes to a board.
Phil Lanier, Airport Director, Johnston Regional Airport
The sign got attention immediately. It was interesting how customers mentioned the sign when they came in right away. They didn’t know we carried all the brands we have.
We look at the cost compared to advertising, and it’s a fraction of what you’d pay for momentary exposure on a traditional digital billboard. Here we have 100% control and Tenenbaum content.
Mike Shields, Store Director, Tenenbaum Jewelers
