Daktronics Women In Sports Online Event Set for April 2025

Alison Roscoe, Senior VP of Corporate Partnerships for Austin FC, shares her experiences in sports

BROOKINGS, S.D. – Mar. 13, 2025 – Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, is hosting the next Women In Sports Online Event on April 8 at 10:30 a.m. CT with Austin FC Senior Vice President of Corporate Partnerships Alison Roscoe. 

Roscoe has more than 20 years of experience in the sports industry and has been with Austin FC since 2019. Her previous experience includes roles with Columbus Crew SC, Detroit Pistons and Palace Sports & Entertainment, Martin Sports & Entertainment, and founder of Premier Athletic Advertising in 2007. During this event she will share her experiences over the years and her journey from earning her master's degree in Sports Management from Eastern Michigan University to her current role in professional soccer.

“The depth of experiences in the sports world that Roscoe brings to the table will be very exciting to hear during this event,” said Val Ellens, services marketing for Daktronics. “Her ascension to the executive level in the sports world will be interesting to hear. I’m looking forward to seeing what leadership qualities she’s gained and how others might lean on those qualities to help them in their own careers.”

As a former Division I soccer player, Roscoe has experience from the student-athlete side to the team executive side and everything in between. With Martin Sports & Entertainment, she worked with brands including CBS Radio, Chicago Blackhawks, New York Yankees and Texas Rangers. This well-rounded sports experience will be on display during this April’s online event.

To register for April’s event with Alison Roscoe, click here.