The New York Times Takes a Look at Daktronics and the World’s Largest Video Displays
This Saturday, July 26, 35.5 million LEDs will light up EverBank Field, the home of the Jacksonville Jaguars, in Jacksonville, Florida, during the unveiling of the world’s largest HD video displays manufactured and installed by Daktronics A July 20 New York Times article delves into details about the massive displays, relates Daktronics’ humble beginnings, and […]
7/23/2014
Categories: Out of Home Advertising
Drawn-to-scale infographic compares the size of various objects, including the goal posts, to the size of the new displays.
This Saturday, July 26, 35.5 million LEDs will light up EverBank Field, the home of the Jacksonville Jaguars, in Jacksonville, Florida, during the unveiling of the world’s largest HD video displays manufactured and installed by Daktronics
A July 20 New York Times article delves into details about the massive displays, relates Daktronics’ humble beginnings, and takes readers onto the manufacturing floor. It also examines strategies stadiums use to pull fans away from their home TVs.
One of the two largest LED video displays in the world.
“We see the living room as our biggest competitor, “says Al Kurtenbach, Daktronics co-founder. “Our job is to help the venue manager with fresh content. We can give fans a reason to stay.”
Read The New York Times article, “New Dimension in Scoreboard Watching” by Rick Wilson.
View the Daktronics news release, “Jacksonville Jaguars to Unveil World’s Largest HD Video Displays from Daktronics on June 26.”