Generate New Revenue in Urban Environments with Digital Billboards

What has brighter imagery, improved image quality and tighter resolution, all at an economical price? The newest line of high-resolution digital billboards from Daktronics are available for urban wallscapes.

Whether directly mounted to the side of a building or on a pole, Daktronics wallscapes literally outshine the competition. Picture an urban environment, such as a shopping center, visitors’ bureau, apartment complexes or anywhere you’d typically see foot traffic and public transit. The sides of buildings offer prime locations to entice shoppers.

By 2050, 70% of the global population will regard urban areas as home. What will this mean for advertising demand in these spaces? Will you be ready to take full advantage of this important trend?

High-bright, adjustable LEDs ensure every message will be seen, even in direct sunlight. Impeccable image quality joins with an economical price tag, providing out of home companies the opportunity “to increase revenue through digital technology built for closer viewing traffic,” says Daktronics OOH Market Manager, Collin Huber.

“What used to be artistic or painted imagery is being modernized to offer the flexibility digital has to offer advertisers,” says Daktronics OOH Marketing Strategist, Joni Schmeichel.

Lamer VP/Iowa-Nebraska Territory Manager, Tim Jameson says, “We are truly thrilled with our new Daktronics 10 mm wallscape. Our location is unique. It sits in downtown Des Moines on the side of a parking garage in an entertainment district. It’s high enough for road traffic, but low enough for foot traffic. The farmers’ market is literally on the ground below the display. We couldn’t be more pleased about the clarity of colors. I wish all our digitals looked this awesome.”

Good looks aren’t everything, however. Designed for quick, easy installation these digital billboards set you up for a great return on investment in no time. Sell and schedule ad space to attract new advertisers in these busy urban environments.

What are you waiting for? Add some color to your walls and check out our newest line of urban wallscapes to hit the street at daktronics.com/ooh.