10 Must-Have Features for Powering Your Digital Display

Whether you are researching your digital signage options or have been a long-time owner of a display network, one critical component should be on your radar – the control system. A display is only as smart as they control system behind it – it’s important you understand the power that your system provides.

4/12/2021

Categories: Out of Home Advertising, Venus Control Suite Training

Consider the following 10 must-haves that can make a difference in how you manage your network solution. To learn more about these features, click on the header, or view this Venus Control Suite playlist, a series of informational videos on how to put your display system to work for you.

The 10 Must-Have Features for Powering Your Digital Display

  1. Mobile access
    Mobile is arguably more broadly used than computers these days. It’s important to know how to access and operate using any device.
  2. Managing multiple display networks
    The beauty of technology is doing more with less – and your display network should benefit from technology as well. Whether you have 1 location with multiple displays or multiple locations throughout the country, your display solution should be able to control any display, from anywhere.
  3. Security measures
    Technology and security go hand in hand – and it’s important to know the essentials to keep your network safe from intruders.
  4. Emergency alerts
    One way display owners become stewards of their community is using their signs to communicate vital information such as weather emergencies, AMBER alerts or other public safety alerts.
  5. Customizable access
    Display owners can choose the level of control of each user, from offering a hands-off experience for advertisers or allowing them access to the display through a series of approvals.
  6. Dashboards
    Your display software should be like your desk, customizable, enabling you to place highly used sections of the software where it is easiest for you to navigate.
  7. Filters and tags
    As metadata capabilities advance, users now expect to access a file through keyword searches and filters, not a library of files to sift through. Through filters and tags, users should locate files in seconds within a click or two, versus multiple clicks required in a folder structure.
  8. Media library organization
    Display solutions should offer standard file formats for media, such as JPEG, PNG and TIFF for images and AVI, MP4 and MOV files for video.
  9. Dynamic data
    Passersby are more likely to read signs that change frequently and what better way to do that than with dynamic data – weather feeds, sports scores, election feeds, etc. The ability to accept third-party feeds is critical to meeting this expected feature.
  10. Reports
    Advertisers are all about proof-of-performance. The more robust your reporting system, the more return you can show for your advertising dollars.

To learn more about how your control system can put your digital sign to work for you, visit Daktronics.com/venuslearning.